Vip Realty Club
Kateryna Solikova
Kateryna Solikova
Project Manager
09.01.2026
1546х920 Viprealtyclub
Project Context

The VIP Realty Club agency specializes in selling overseas real estate in several countries — in particular, Indonesia, the Dominican Republic, and Poland.

At the time of contact, the business already had established expertise, active social media accounts, and a YouTube channel. Most client inquiries came through referrals and video content.
At the same time, the company was in the scaling phase and was looking for a more stable and predictable channel for attracting new clients.

Client request

The client requested to migrate the website from the Tilda platform to an alternative solution—either Ukrainian or English-speaking—and to build a foundation for attracting clients through organic search.
The expectation was to create a website that could be developed as a full-fledged SEO tool, not just as a presentation page.

What was identified at the analysis stage

During the audit of the current website, we identified several limitations:

  • the platform did not allow for full-fledged work with SEO architecture;
  • the site structure did not support scaling for new countries and queries;
  • refining the existing solution would have required more resources than creating a new website;
  • search traffic was essentially not used as a customer acquisition channel.

This was not a mistake on the client’s part — the current solution worked well at its stage of business development, but no longer met the new goals.

Key decisions

We decided to:

  • not refine the old website, but create a new one with SEO in mind already at the design stage;
  • maintain the visual logic of the previous website so as not to lose brand recognition;
  • focus not on a general services page, but on separate landing pages for each country;
  • deliberately avoid complex features at launch, concentrating on structure, content, and search.

The priority was to create a foundation that could be gradually strengthened, rather than an “overloaded” website without clear logic.

Implementation

Within the project, we:

  • transferred the static design as a base for a quick start;
  • developed a new website structure with separate pages for each country;
  • created a real estate catalog with filtering by region and price;
  • compiled a semantic core for priority areas;
  • implemented multilingual support and adaptation for various devices;
  • laid the foundation for basic SEO settings: meta-data, micro-markup, speed optimization.

All decisions were made with a focus on future development rather than one-time results.

Result

After launch, the website started receiving organic traffic from Google within the first few weeks.
During the first months:

  • the website reached the top 5 in Google for a number of queries related to real estate in Bali, the Dominican Republic, and Poland;
  • the number of inquiries through the website began to grow steadily;
  • organic search became an additional, independent source of leads alongside YouTube and referrals.

The website did not replace other channels but logically complemented them.

Client Review

I have been working with the team on promoting my real estate agency’s website for over a year and I am satisfied with the results. I recommend them to entrepreneurs.

Output

Создали SEO-ориентированный сайт для агентства зарубежной недвижимости VIP Realty Club. Перенесли проект с платформы Tilda и заложили SEO-архитектуру еще на этапе разработки: отдельные страницы для стран, логичную структуру и каталог объектов. В результате сайт начал получать органический трафик из Google и стал стабильным дополнительным источником лидов наряду с YouTube и рекомендациями.

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