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WE CREATE AN SEO FOUNDATION
before the website goes live
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SEO FOUNDATION BEFORE LAUNCH
We plan SEO at the development stage, not after the website launch
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PROPER WEBSITE STRUCTURE
We build sections, pages and website logic around search queries
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TECHNICAL READINESS FOR GOOGLE
We configure indexing, speed, metadata and basic SEO optimization
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TEXTS THAT WORK FOR SEARCH
We prepare content for client queries and future website promotion
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FEWER ERRORS AFTER LAUNCH
We build an SEO foundation so the website doesn’t need to be reworked after release
How SEO affects traffic, conversion and rankings for our clients
These are the average results achieved by Svitli’s clients over the last two years
Statistic for SEO
Statistic after SEO
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increase in traffic
0
conversions
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search ranking
Our case studies
All
Medicine
E-Commerce
Food delivery
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Ophthalmology center Prozrinnya
Ophthalmology center Prozrinnya
We developed a website for an ophthalmology centre and got it into the top three on Google

Task: redesign a website with an outdated design but strong copy from the clinic’s experts so that it inspires trust

Results:

  • created landing pages for each service: all key details, treatment stages, promotions and a doctor appointment button are available right away,
  • all service prices can be changed from the admin panel, so there is no need to upload price lists,
  • brought over 250 keywords into the top 3 on Google.
Переглянути сайт
Aleksandr Sann
Aleksandr Sann
We've got sushi delivery in Odessa into the top 3 on Google

Task: before this, we successfully worked with a restaurant in Kherson, so they came to us for promotion of a new restaurant in Odesa

Results in 11 months:

  • increased traffic from 0 to 4K visits per month,
  • brought the website into the TOP 3 for local queries in Odesa districts – pizza Arcadia, sushi Arcadia,
  • TOP 10 for delivery-related queries: food delivery, order food.

 

Переглянути сайт
Medicínske Centrum Zdravia
Medicínske Centrum Zdravia
We launched a website for a medical centre in Bratislava and got it into the top 3 on Google

Results:

  • developed a user-friendly website where users can immediately book an appointment with a doctor, order examinations and tests,
  • in 4 months, increased organic traffic from 160 to 1,600 users per month,
  • brought over 90 keywords into the top 10 on Google and over 20 keywords into the top 3,
  • set up Google Ads with a conversion cost from 12 euros.
Переглянути сайт
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I want to get my website to the top

Please give us a brief overview of the task and we’ll arrange a meeting

svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency
svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency
svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency svitli digital agency
Organic search delivers higher conversion rates than other channels
Google ads Google ads

up to 2–3%

Average conversion rate
Targeted advertising Targeted advertising

up to 2–3%

Average conversion rate
Organic search Organic search

up to 6-8%

Average conversion rate
Why do our clients see results in SEO
We write texts that rank well

The first part of the work is not design, but analysis:
We manually check every keyword to understand how it will appear in Google search and how relevant it is to your business.

Other SEO specialists often collect keywords automatically without additional checks. This results in many irrelevant keywords being included in the work, which negatively affects rankings. Thanks to manual processing, we write high-quality texts and meta tags that rank well.

trust
trust
We analyze successful competitor solutions: to bring you to the top

Often, meta tags and texts for pages are written simply based on collected semantics, without competitor analysis.

We look at the top search results: what meta tags competitors use, what structure their texts have and what results this leads to.

We analyze the most successful solutions and write for your business based on this.

trust
trust
SEO articles about your business reach the top of the rankings

Sometimes SEO specialists buy poor-quality links that do not lead to ranking growth.

We analyze the placement domain by ranking, positive traffic dynamics and spam score, and write informational articles so they reach the top of the rankings for the keywords we need.

This affects the authority of the donor domain and, automatically, the authority of your link and your ranking.

trust
trust
Google can identify low-quality AI-generated content

Google ranks spammy, unhelpful and non-unique content poorly. If you use AI to generate content, it is important to edit it, adapt it and add value.

Google can identify low-quality AI-generated content
Prices
We do not underprice at the start and include everything important in the estimate so the website works well
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Glare

A basic toolkit for your brand’s online presence

Price
$600 - $900
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Ray

Steady improvement in search rankings and increased targeted traffic

Price
$901 - $1500
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Radiance

Maximum visibility and advanced promotion

Price
Від $1500
You will receive
SEO PLAN BEFORE LAUNCH
1
SEO PLAN BEFORE LAUNCH
optimising the website during the development phase, rather than after launch
THE RIGHT WEBSITE STRUCTURE
2
THE RIGHT WEBSITE STRUCTURE
sections, pages and URLs generated in response to search queries
TECHNICAL READINESS FOR GOOGLE
3
TECHNICAL READINESS FOR GOOGLE
indexing, speed, metadata and basic SEO optimisation
TIME SAVED ON PROMOTION
4
TIME SAVED ON PROMOTION
because the website launches straight away with a solid SEO foundation
LOWER COSTS AFTER LAUNCH
5
LOWER COSTS AFTER LAUNCH
to avoid having to rework the structure, pages and technical errors
A FASTER START TO GROWTH
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A FASTER START TO GROWTH
оnce launched, the website is ready for promotion on Google
Tweaking SEO after dealing with unreliable contractors

We are often approached by clients whose SEO strategy has been poorly planned: inexperienced contractors chase high-volume search terms, but this approach simply doesn’t work for new websites.

Tweaking SEO after dealing with unreliable contractors
Oleksiy
Head of Digital Marketing at Svitli.agency
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Oleksiy
Head of Digital Marketing at Svitli.agency
Discuss the task

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    OUR CLIENT REVIEWS
    Ilya profile picture
    Ilya
    2 weeks ago
    Щиро дякую за допомогу в налаштуванні мого оголошення в Google! Починають надходити телефонні замовлення, і трафік зростає!
    Працювали з агенцією над розробкою 3х лендінгів "під ключ". Результатом задоволені, агенція перевершила очікування. Команда зробила більше ніж ми просили в прямому сенсі: для кожного сайту розробили в подарунок кілька сторінок. Важливо, що з командою було приємно спілкуватися, завжди знаходилося рішення проблеми + завжди приходили до компромісу. Також, коли ми просили поділитися інформацією чи експертизою нам ніколи не відмовляли. Щиро рекомендую співпрацю з даною агенцією.
    Робили сайт з нуля. Все буде структуровано і чітко. Впорались в усі обіцяні терміни. Рекомендую до співпраці!
    Oleh Hlubitskyi profile picture
    Oleh Hlubitskyi
    9 months ago
    Працюємо з цією агенцією вже певний час - хлопці реально розбираються в рекламі. Все чітко, без затягувань, дають круті результати та завжди на зв’язку. Раджу всім, хто шукає надійних партнерів у маркетингу!
    Співпраця стала для нас одним із найкращих рішень у розвитку онлайн-присутності бренду. Команда показала себе як справжні професіонали: стратегічно мислять, глибоко занурюються в специфіку бізнесу і пропонують не шаблонні рішення, а те, що дійсно працює.
    Дуже дякую чудовим фахівцям з агенції за оперативну та ефективну розробку і впровадження. Наші клієнти постійно відмічають, що їх приємно вразив наш новий сайт та суміжні сервіси. Тому я дуже задоволений результатами та буду рекомендувати послуги знайомим колегам.
    Вдячні компанії за допомогу! Працюють великі професіонали! Рекомендую!
    Співпрацюю з командою з просування сайту агентства нерухомості більше року, результатом задоволена. Рекомендую підприємцям
    Працювати з агенцією Svitli – одне задоволення! Ці хлопці справді знають свою справу, коли йдеться про розробку, пошукову оптимізацію та оголошення Google. З першого дня вони були дуже проактивними, з ними було легко спілкуватися та щиро дбали про те, щоб ми отримали найкращі результати.
    Anton Voinovskyi profile picture
    Anton Voinovskyi
    2 years ago
    Я дуже вдячний вашій команді за розуміння потреб, швидкість реагування, комунікацію на 10 балів, за те що не мовчите і говорите як краще, показуючи свою експертність.

    В 2024 з вами було добре 🤗

    В 2025 бажаю вам зберегти все це що я описав вище. Для мене ці риси є ключовими. Зростайте, розвивайтесь та не втрачайте командного духу. Я його відчуваю навіть в переписці, ви молодці.

    Окрема подяка за оперативне спасіння "вкраденого сайту" 🙌 Це був мій перший досвід, сподіваюсь останній. Проте з вами відчував себе впевнено і знав що все вийде!

    Дякую, бережіть себе 💙
    CLUB 120 profile picture
    CLUB 120
    2 years ago
    Ми працюємо з SVITLI більше 6 років над різними проектами, в тому числі над розробкою та вдосконаленням наших сайтів. За цей час вони зарекомендували себе як справжні професіонали.

    Роботи завжди виконуються якісно і в обумовлені терміни, що особливо важливо для нашого бізнесу. Команда SVITLI демонструє високий рівень кваліфікації, оперативність та увагу до деталей.

    Ми повністю задоволені їх підходом і результатами нашої співпраці. Рекомендуємо компанію SVITLI як надійного та професійного партнера. Команда CLUB120
    KaLoN1N profile picture
    KaLoN1N
    2 years ago
    Ми співпрацюємо з компанією SVITLI з самого запуску нашого сайту, і результати перевершили очікування. Вже в перші місяці ми помітили значне зростання трафіку та хороші позиції щодо ключових запитів. Усі завдання виконуються чітко, в обумовлені терміни, а найчастіше і швидше. Окрім основного обсягу робіт, фахівці запропонували цінні та ефективні рішення для оптимізації нашого контенту, що помітно підвищило його якість та релевантність.
    До цього ми працювали з іншими агентствами (з іншим сайтом, але тієї ж ніші), і різниця просто колосальна — жодна з них не наблизилася до такого результату. Рекомендуємо!
    Дуже задоволена залишилась після консультації з Олексієм! Зверталась стосовно одного питання, а отримала інформаціЇ набагато більше, ніж очікувала! Класно пояснив усі процеси та дуже допоміг. Якщо Ви в пошуках таргетолога, сміливо звертайтесь до агенції SVITLI!
    Співпацював з цією агенцією досить довгий час, за який команда показала себе на досить високому рівні, в тому числі залученістю у процеси бізнесу задля ефективного маркетингу. Також допомогли з сайтом - компанія, яка повністю закрила потреби у SEO, контекстній рекламі, налаштуваннями сайту тощо. Через невеличку паузу планую відновити робочі стосунки!!!
    Maksym profile picture
    Maksym
    2 years ago
    Замовляли сайт та SEO. Команда зробила все у найкоротші терміни. Залишилися дуже задоволені SEO оптимізацією, хлопці реальні профі своєї справи. Навіть після припинення співробітництва постійно на зв'язку. Всі майбутні продукти робитимемо тільки тут. Рекомендую!

    FAQ

    Yes, this is the optimal solution. SEO optimization at the creation stage enables a website to be built to search engine requirements, avoiding costly refinements.

    At the first stage, a detailed market analysis and a study of key competitors are conducted, after which a detailed SEO technical specification is formed. The next step is to implement the recommendations developed in the TS. This includes compiling the semantic core and website structure, conducting internal work, creating meta tag templates, and preparing content.

    During development, SEO is integrated directly into the website’s architecture. Optimization after launch often consists of fixing existing errors and reworking individual elements of the web resource.

    Initial SEO optimization involves setting technical parameters, effective meta tags, the correct page structure, and other elements that affect page indexing and website promotion.

    Proper preparation is necessary for the correct operation of the website, fast indexing, and creating conditions for effective promotion immediately after launch.

    Basic SEO optimization involves gathering the semantic core, conducting an audit to eliminate identified errors, and placing key search queries.

    Yes. This solution is the most effective because it meets search engine requirements and delivers high-quality results.

    Project execution deadlines depend on its scale, complexity, and specifics. Based on our experience, SEO optimization during website development takes 1 month.

    We work through everything down to the smallest detail and don’t work like a conveyor belt

    Please give us a brief overview of the task and we’ll arrange a meeting

    SEO During Website Development

    SEO at the website development stage is the best way to optimize a web resource for search engine requirements, achieving high search rankings and increasing organic traffic. A proper SEO strategy allows creating a solid foundation for effective business promotion and a quick rise to the TOP.

    Why Is It Important to Consider SEO Even Before Launching a Website?

    Neglecting SEO at the beginning of website creation is the main cause of many technical and strategic mistakes that manifest later. A website developed without taking search engine parameters into account requires additional costs for structural reworking, redesign, changing the engine, and other fixes.

    Initial website optimization will ensure:

    • a proper page hierarchy adapted to search queries;
    • the absence of errors and duplicate content;
    • indexing of the main sections immediately after the website launch;
    • quick results in Google.

    What SEO at the Website Development Stage Includes

    SEO promotion during website development requires a tailored approach to a business’s specific needs and the project’s theme. However, the process includes the following basic stages.

    Niche and Competitor Analysis

    We study the strategies and backlink profiles of competitors who reached the TOP of search results, exploring the external market.

    Gathering the Semantic Core

    We define the semantic core based on the business sphere. We group the collected queries into clusters to map their relationships to the corresponding website pages.

    Designing the Website Structure

    Based on competitor analysis, search demand, and client information, we create a website structure to achieve the broadest coverage for the target audience.

    Preparation of SEO Requirements for Developers

    During website development, we advise the team, with each optimizer and programmer clearly coordinating their actions to control design and technical work.

    Website Optimization at the Development Stage: Core Tasks

    After creating the analytical base, as developers begin layout and programming work, we monitor the implementation of the required technical standards.

    Technical SEO Preparation

    Technical preparation of a website for SEO is invisible to the average user, but the website’s interaction with search engines and page ranking depend precisely on it. This process includes configuring HTTPS, optimizing load time, and checking pages for duplicate content.

    Basic On-Page SEO Optimization

    Basic SEO optimization of the website consists of creating templates for Title and Description meta tags, configuring H1-H6 headings, forming SEO-optimized URLs, and working out the content structure. Our task is to build the search structure competently, write unique text, and implement schema markup to give search engines a clear understanding of the page’s content.

    Preparing the Website for Indexing

    We configure robots.txt to close duplicate and utility pages. We generate sitemap.xml with priority pages. We verify the website in Google Search Console, set up internal links, and connect analytics to collect data.

    What Mistakes Occur Without SEO at the Website Creation Stage?

    Website development without SEO optimization can create serious problems, among which are:

    • a non-functional structure;
    • the absence of important target pages and incorrect data transfer during updates;
    • the presence of duplicates;
    • slow loading times;
    • indexing errors;
    • confusing navigation;
    • the absence of proper meta tags;
    • incorrect display on mobile devices.

    To solve these problems after launch, additional costs will be required, and website promotion will slow down. Why delay if you can foresee these nuances early on?

    For Which Projects Is SEO at the Development Stage Suitable?

    Website optimization during development is suitable for any project aiming to rapidly grow the target audience. This service is especially relevant for highly competitive segments, where businesses must react quickly to market changes.

    SEO promotion of a website at the development stage will become the best solution for:

    • online stores;
    • startups launching a new product;
    • websites selling services (beauty salons, online schools, equipment repair, and others);
    • projects where a young brand is developing its presence.

    Optimizing a website at the initial stage is important for both local businesses and international companies. It is worth noting that the geography of promotion affects the total number and scope of work.

    Stages of SEO Work During the Creation of a New Website

    Usually, optimization at the web project development stage is performed in stages:

    • business and competitor analysis;
    • gathering the semantic core;
    • preparation of detailed technical specifications for developers;
    • monitoring the implementation of all SEO recommendations;
    • configuring the parameters and system elements of the website;
    • conducting initial on-page optimization;
    • checking the resource before opening it to search engines;
    • launching the website and further monitoring its performance in the first weeks.

    A comprehensive approach helps ensure successful growth and minimize risks at the start of a promotion.

    What Does a Business Get After Creating and Promoting a Website From Scratch?

    A properly optimized website is ready for indexing immediately after launch. Organic traffic grows quickly, and operational costs decrease because you do not have to fix errors or change content. In the future, this will allow saving on the budget, increasing applications, building a stable channel of organic leads, and reducing dependence on Google contextual advertising.

    Why Should You Order SEO at the Website Development Stage?

    Ordering website creation and promotion from scratch in Ukraine is worth it for any business that wants to quickly reach the top of search engine results. If you are planning turnkey website development, it is time to take care of SEO even before launch – this is exactly when optimization has the greatest impact, helping you save resources. Take advantage of SEO optimization services from our company to get the following benefits:

    • transparent cooperation with access to all accounts;
    • detailed analytics and reporting;
    • the most modern web tools;
    • marketing and technical support;
    • a well-thought-out promotion strategy and control over its implementation.

    Each of our specialists is results-oriented, drawing on their experience and prior groundwork. We are ready to provide quality services so that your potential client can see the website at the TOP. To order SEO promotion of a website, fill out the feedback form or contact us in a way convenient for you – by phone or messenger. The manager will consult with you in detail, calculate the service costs, and answer any questions you have. Pay attention to SEO optimization at the creation stage so that the website works for the business from the very first days after launch.